What's It Take To Win?

I was asked today what it takes to win (against the Duopoly). It is pretty easy actually.

A Good Bundle that your target market wants: (a) to buy (b) from you; (c) can afford to buy from you; (d) and provides value to them.

Next, take care of your employees, who will in turn take care of your customers.

Foster a culture of fanatical customer service - like Rackspace or Zappos.

Have a clear, concise message (story) that resonates with your target market (and is easy to re-tell).

Spread the word to your target market.

Product and Marketing are the only two components that a company needs. - Peter Drucker.

Want help Competing? Call our office at 813-963-5884 or get the mp3 of our compete webinar.