Thursday, February 20, 2014

Top 5 Trends at FISPA

My presentation today at 10 AM in Nashville at FISPA Live is titled 5 Top Telecom Trends.

  1. Video Conferencing
  2. IoT - Mobility, BYOD, M2M, Consumerization
  3. Robotics
  4. Security / Privacy
  5. All-IP (no Cu)

These ALL tie in together.

We are almost at the era promised to us by the Jetsons. We have Video Conferencing, robots, driverless cars, and Dick Tracy watches.

Video conferencing is big in two verticals: Banking and Healthcare. Tele-medicine for rural healthcare is where video conferencing is growing. Banks want to add video (via WebRTC) to ATM machines to upsell customers at that point of contact.

One place I think video is missing is in sales. If you have ever done video sales calls, they are just better than audio only. You have their attention. You can see them. They can see you. More engaged.

One small issue – and opportunity – is that Skype is not HIPAA/HITECH compliant. Not Facetime or G+ Hangouts either. And HITECH compliance is going to be huge this year due to the tremendous fines. See how all 5 mix?

Mobile phones – there are more cellphones than toilets around the globe. I know, right?

This US market segment (Cellular) is flat. It’s all take away now. Customer Acquisition costs go up. ARPU HAS to increase, despite a growing price war. This is why M2M and IoT looks like sunshine to the cellcos.

Cellular is kind of a commodity - like Broadband or TV. The Key: Position it better.

This brings me to Home Automation. The next service for Quad Play for the Duopoly. The largest ISP’s (like AT&T, VZ, Cable) are adding Security and Home Automation. Why? To increase ARPU. Remember: consumer markets are flat.

Think about Home Automation when you remember that Google bought Nest for $3.2 B. The growth will actually be in the commercial space.

This is all part of the Great War of the Internet of Things. Sensors for everything, connected by RF, Bluetooth, Wi-Fi or cell.

It isn't just Wearable tech for fitness and wellness. Insurance companies are looking to monitor chronic patients.

This is nanotech in action – in fabrics, in gadgets, in medicines.

This leads to robotics – like Amazon and the drones the DOD uses.

We are automating more processes and jobs, which leads to less work available. What Does This mean for you and your community?

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