Qwest made a decision to go FTTN - fiber-to-the-node - similar to ATT's U-Verse FTTN plan. It is certainly cheaper than fiber all the way to the home, especially when the take rate is less than 30%. VZ has halted build out of its FTTH plan.
Qwest is adding value. "Knowing that speed can only get you so far, especially as local cable operators expand their voice, video and data offerings, Qwest Heavy Duty Internet service users will also get WiFi capabilities and security." [MotleyFool]
DSL Resellers have the same issue: not enough speed, so it becomes about service and managed services.