"Many of us will shake our heads at the prospect of people spending their time socializing online within virtual worlds, but they are, and the telecom industry needs to take notice. The core capabilities of virtual worlds are powerful enough to attract large audiences now and in the future. Dozens of virtual world offerings exist, from Second Life to There.com — enough to suit any interest or demographic. Virtual worlds combine social networking and 3-D gaming virtual reality."
This is a developed niche and market opportunity.