How to be Remarkable

From Seth Godin and re-printed in The Guardian: 10 ways to be Remarkable. Short and pithy :) But in all the good marketing tomes, the lessons boil down to these 3 things:

1. How to be remarkable = How to be Purple.
2. Word of mouth spreads when there is a good story.
3. Remarkable things get remarked about.

Read Seth's 10 here.