I had to buy 11 copies of Seth's Book, Small is the New Big, in order to get a conference call with him. Want a Seth book for free? Send me a question to ask him on the call Sept. 8 about Marketing. (He has worked for Yahoo and consults to Google, which you can see here). His Big Moo video is here. His talk at Gel 2006 is here. If you can't come up with a really good question (and if it isn't I will reject it), then send me an email telling me how you have implemented one of my ideas.