Customer Care and Reliability Pay Off

"In the aftermath of tragic Hurricane Katrina, Cox Communications has found a silver lining: There can be business opportunities for those who restore service quickly and address the new needs of customers. Getting service up and running faster than the competition (meaning telephone provider BellSouth Corp.) has given Cox a chance to push its bundle of services and sign up new telephone customers, according to officials at the cable system." Are you advertising your reliability as well as your disaster recovery and business continuitty plans?