VOIP's Irrelevance

With FiOS and other integrated and converged networks, VOIP is becoming irrelevant. People don't think about the technology - they just want dial-tone. Best way to market VOIP is to talk about the productivity, the solution, the dial-tone with integration.

"In the short span of two years, voice-over-IP service has gone from being the hottest thing on the market to the brink of irrelevancy.... A recent InStat report stated that 73% of the consumers buying voice did so without making a conscious choice about a technology change."