Tuesday, May 25, 2010

Low Price and Sales

Going over notes about Seth because I have to give a preso on Linchpin and Leaders on June 14th in Tampa.

"Low price is a great way to sell a commodity. That's not marketing, that's efficiency."

"Marketing is the way people answer your phone, th etypesetting on your bill and your returns policy."

9 Things about Sales By Seth Godin

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