Thursday, March 20, 2008

No Surprises as 700 Auction Ends

After closing the 700 MHz auction with almost $20B -- 80% coming from VZW and its evil twin. [wsj] It seems that many are surprised that Google didn't win. Of course they did. Google bid enough to get it to the open handset price then laughed all the way to the bank. Google's last bid was probably $1 shy of the $4.6B mark. The one surprise:

"One new entrant, Frontier Wireless LLC, owned by direct broadcast satellite (DBS) television company EchoStar Corp., won nearly enough licenses to create a nationwide footprint. Frontier bid $712 million, according to FCC data. [source and more here]

That's most of the available spectrum, now in the hands of the 2 largest cellcos. Go figure.

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