- Rich Bader of EasyStreet is quoted. (Always good when an ISPCON face gets press).
- Reprints would make for great marketing to your prospects (if you want to manage their IT, firewall, spam, etc.).
- A copy of the article could help You get local press, if you take it to the newspaper.
It is estimated that 98% of email is spam. Most users - business and consumer - do not properly patch and update their Windows O/S, nor do they run anti-virus software. (They don't backup either, but that is for another day). This is an opportunity for your business.