Tuesday, July 24, 2012

You Can't Beat Cable

You can't beat Cable. Even the RBOC's have stopped trying. AT&T and VZ have decided that cellular and U-Verse/FiOS are all that is worth the fight. They have ceded wireline services under $500 to the cablecos.

They have a Brand.

They own the network! With an undisclosed number of Lit Buildings!

Becoming the ILEC!

You cannot compete on Price!

Win on Value.

Win on Service.

Put together a better bundle.

I covered this in How to Compete. Buy the mp3.

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