This is my next book project. The LIT Building Sales Plan by Peter Radizeski. It is a step-by-step guide to selling transport and transit to a lit building. The most profitable service for a carrier is the third customer in an MTU that has a bandwidth pipe from the carrier already installed and turned up. The sunk costs of acquiring the first customer and installation of the first (smaller) pipe is expensive. The second customer in that same building - even one taking a small circuit - is a lucrative sale. But the third one is all gravy.
The guide to selling transit from a central office or wireless tower is also included.
Pre-Order the Lit Building Sales Plan for just $199 now! (on 12/1/2010, the book will be released at $259)
This book is a step-by-step sales planning guide - when executed - will walk your agents or sales team through selling into a lit building (or in a lit geography via central office gear or a wireless tower). Get yours today!
Audio book should be out by Feb. 1, 2011.